Bessire will help your company build an employer brand that attracts & retains talent
Let’s look at its growing importance in recruitment and retention.
Growing Importance of Employer Brand
According to Harvard Business Review, employer branding is becoming strategically more important to CEOs and HR and marketing leaders with a third looking to build their global employer brand. In addition, many leaders now believe the responsibility for the employer brand is with the CEO or marketing rather than recruiters or HR with 60% of CEOs saying it lies with them.
This shift in importance means that a robust employer presence is becoming more important for business looking to secure and retain key talent. So, how do companies go about boosting their employer brand?
Work with a true partner – Call today and ask about our 360° Branding and Advertising Assessment!
Are you interested in a more strategic, elevated, and impactful approach to employer brand?
When you’re serious about employer brand, we put employer brand front and center with the C-Suite so they truly understand the value and see the impact. We ground our work in research and then take a strategic, consumer-based approach led by a client-facing team of actual real world expertise.